Redmond, WA – Ice cream still remains one of the world’s most popular desserts. And although you can buy just about every flavor imaginable at local ice cream parlors, supermarkets or convenience stores, many consumers still prefer home made to store-bought, because making ice cream at home can be a fun family activity.Unfortunately, today’s technically-advanced, automatic, electric ice cream makers require some advance planning, since many of the special cylinders used to hold the ingredients must be stored in the freezer for several hours, or even overnight, before using them. And once you’ve added the ingredients, all you do is turn on the machine and wait…hardly a fun, family activity.  Now, with the revolutionary Play & Freeze Ice Cream Maker from Industrial Revolution, America’s favorite treat is as fun to make as it is to eat.

Made of durable, yet lightweight polycarbonate, and looking much like a round, blue soccer ball, The Play & Freeze Ice Cream Maker is the first and only ice cream maker in which fun is the main ingredient.  And you can make ice cream just about anywhere, since with Play & Freeze you don’t need electricity.  What you do need, however, are a few friends or family members, a back yard or indoor play area, the right ingredients, a little playful energy plus a cup of imagination.

Here’s the scoop –

Gather the children and other family members together and get ready to have a ball!  Remove the lid from the ice end of the ball and fill the Play & Freeze with as much ice as possible. Then add 8 tablespoons of rock salt and close the lid securely.   Mix up the ice cream ingredients into a container, remove the lid from the ice cream end, pour in your mix and replace the cylinder lid. Simply hand the Play & Freeze to someone in the group and tell them to shake it and then pass it or roll it to one another for approximately 15 - 20 minutes (the ice cream mixture should also be stirred after 10 minutes to ensure even consistency).  While shakin’, rattlin’ and rollin’, kids and adults can sing songs, tell jokes or play imaginative games until the ice cream is ready for serving.

The Play & Freeze makes about a pint of delicious soft-serve ice cream.  The consistency of the ice cream will vary depending on the ice, your mix, the outside temperature and the shaking frequency.  Make vanilla ice cream and other flavors from the recipes included with the Play & Freeze or have fun experimenting. With Play & Freeze, the possibilities are endless!

“Now, making ice cream isn’t just a matter of flicking a switch or endless hand-cranking,” said Steve Llorente, Marketing Director for Industrial Revolution. “It’s about enjoying good times with family and friends on a warm summer day or evening… or anytime of the year.”   

Great for parties, camping, picnics, boating, travel and just about anywhere, the Play & Freeze Ice Cream Maker is the ideal after meal activity for both children and adults.  Not only will everyone enjoy the social interaction and benefit from the exercise, they’ll also get to enjoy a great tasting and refreshing dessert afterwards.

With a suggested retail price of U.S. $29.95, The Play & Freeze Ice Cream Maker is available at REI stores, www.rei.com and many fine retail and online stores. For additional product information or to purchase please go to www.icecreamrevolution.com.   

ABOUT INDUSTRIAL REVOLUTION, INC.

Industrial Revolution, Inc. is the maker of the Play & Freeze Ice Cream Maker. Dedicated to burning the candle at both ends to bring innovative ideas to the outdoor recreation market, Industrial Revolution, Inc. located in Redmond, Washington is the manufacturer of diverse products from their patented UCO Candle Lanterns to backpacker stove stands and golf vises. Industrial Revolution’s, products are highly regarded and widely used by outdoor enthusiasts the world over. For additional information contact Industrial Revolution, Inc. at 888-297-6062 or visit www.industrialrev.com