Productivity PR Media Center

Los Angeles, CA (April 2010) - Bluetooth was boring.  A dark canvas of black or silver with small variations in size and shape was common.  But that has all changed since Earloomz, LLC found a way to transform the industrial looking design of a Bluetooth earpiece into a vibrant canvas for licensed artwork from artists such as Matthew Langille, Dan Statler of Vulture Kulture, Shin Tanaka, Julie West, and more.  The result is a creative mix of style and originality where art, fashion and technology meet to bring an innovative twist to the typical Bluetooth earpiece.

Based in New York City, Mathew Langille is a prolific young artist who has applied his creative energy to global fashion brands like Swatch, Marc by Marc Jacons, Havaianas, and Adidas.  His clever, witty imagery exhibits a distinctive style that sets him apart from the crowd to create graphic and text images, patterns and crayon drawings in the space where art and fashion meet.  Langille has created four fun and funky designs for Earloomz including: Roughearts, Floral Design, Cities, and Characters.

Best known for metal artwork and as a theatrical and television production designer, Dan Statler of Vulture Kulture in Venice, CA brings representations of his metal panel pieces and original artwork to Earloomz.  The Vulture Kulture look, fondly referred to as "Metal Art with an Edge," represents the spirit of the retro, low brow art, and Rockabilly California car cultures and possesses a deliberate "Kustom Kulture" sensibility with a modern flare.  Earloomz will offer 10 of Vulture Kulture's designs including: Bones, Cadeceus, Chance, Dragway13, FlagSkull, FlagSkull C1, Flame1 B2, Flame2 B1, Flaming Dice, and Flaming Dice B3.

Japanese artist, graffiti writer, paper toy creator, and designer; Shin Tanaka; has worked with some of the biggest names in street fashion and designer toys. He is most recognized for his vast range of elaborate paper constructions ranging from adorably hip and colorful toy monsters, to spot-on replicas of cutting edge footwear and has collaborated with leading footwear designers Nike, Adidas and Reebok for specially commissioned shoes.  Tanaka's playful and fun designs are appealing for creative youngsters as much as they are for the most hardened and cynical hipster. For Earloomz, five of Tanaka's pieces including: ARMETTY, BEAT*BEAT*BEAT, Crowndrop, Hoophy, and T-BOY will be available.

Julie West is an accomplished artist in marrying traditional art with various computer and design-related elements.  Often quirky, bizarre or ironic, West looks at the way people live and define themselves and reveals those unique moments in her artwork.  Four of West's whimsical and vibrant pieces including: Birdsnest, Blue Abstract, Flowers, and Red Abstract will be available through Earloomz.

Earloomz style and technology sets it apart from any other wireless device on the market. The unique patented design provides a lightweight earpiece that operates without bulky buttons or additional external pieces. This allows for easy accessibility and greater comfort.  Featuring favorite pop culture images and artwork is not only a great conversation starter, it allows your personality to shine through.

Available in Spring 2010, the new Earloomz will be available in two different models (both models include a USB charger and adjustable ear hook):

The Earloomz SL100 Street Life will feature Bluetooth 2.0+ EDR technology, low power consumption, fast transmission speed, and standard CVSD. ($39.99 MSRP)

The Earloomz GL500 Glamour Life will feature Bluetooth 2.1+ EDR technology, noise cancellation, Mic noise reduction, lower power consumption, voice prompt, support multiple devices, and 16-bit resolution audio Auristream codec which can greatly enhance audio quality. ($59.99 MSRP)

For more information, visit www.earloomz.com

About Earloomz LLC

In a world were everyone has similar electronic devices, Earloomz gives you the chance to stand apart from the crowd by bringing artistry and style to personal electronics. Makers of beautifully designed Bluetooth earpieces for the discerning trendsetter, Earloomz LLC is bringing together technology with personal style.  For more information, visit www.earloomz.com or call (877) 995-6669.

About Paramount Licensing

Paramount Licensing handles licensing rights worldwide for properties of Paramount Pictures, Paramount Vantage, Paramount Classics, MTV Films, Nickelodeon Movies and DW Studios L.L.C.  Paramount Licensing has established robust licensing programs for Paramount's extensive library of films and current releases through merchandise, stage plays, publishing, and recreation programs. Visit Paramount Licensing at www.paramountlicensing.com and the Paramount Pictures studio store at www.paramountstore.com.