maamam introduces aacua:
The New Multi-Functional Bath Towel
San Francisco, CA – maamam announces aacua, the new multi-functional bath towel that transforms bath time into a relaxing, safe and fun experience for both parents and children. aacua addresses common challenges parents face when bathing newborns to active toddlers with a unique patent-pending bath product that has four different functions – apron, towel, swaddler and bathrobe.
As an absorbent apron, aacua frees up both hands so that parents can provide 100 percent attention to their baby. When bath time is complete, parents simply wrap their baby with the apron still on without the need of reaching for an additional towel to dry their child.
As a towel, aacua’s high quality 100 percent cotton terry absorbs water quickly while remaining extra soft to a child's skin.
Parents can swaddle their babies in the aacua immediately after their bath to keep them warm and cozy.
As a child grows, aacua converts into a comfortable bathrobe for toddlers to avoid the need of a bulky towel that can be tripped on.
aacua is designed and made hand made in San Francisco, CA with a soft, absorbent 100% cotton and will be available in 5 different trim colors (orange, green, yellow, aqua and pink) for $38 MSRP. aacua is also compact and light-weight so that it can be easily accessible for parents when traveling or visiting the pool and/or the beach.
Officially launching to retailers at the ABC Kids Expo in October 2010, aacua will be available in beautifully designed recycled Kraft open-sided boxes to allow parents and gift givers the opportunity to feel the fabric. In addition, maamam will offer a demo sample and 10 percent off all orders placed at the ABC Kids Expo.
From infant to toddler, ONE aacua keeps children pleasantly warm and close while their parent or caregiver stays dry.
