The Snooki Sunglass Mall Tour
Comes to Staten Island and Freehold Malls
Saturday, October 22nd
WHAT:
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NYS Collection has begun its red carpet rollout of the new "Snooki by Nicole Polizzi" line of sunglasses and sunglass related accessories. To celebrate the launch, Snooki will board the "Snooki Sunglass Express" - an extravagant super stretch hot pink limousine which will roll down the Jersey Shore making stops at select NYS Collection locations.
The first 500 customers at each participating location to purchase a pair of Snooki’s shades will receive an autographed photo as well as the opportunity to meet her in person!
Since the premiere of MTV’s Jersey Shore in December 2009, Snooki's style and attitude have made her a pop-culture phenomenon. Her signature "Snooki by Nicole Polizzi" line promises to bring her unique sense of fashion to the sunglass world.
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WHEN:
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Saturday, October 22, 2011
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WHERE:
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Staten Island Mall - 12 PM to 2PM
2655 Richmond Ave
Staten Island, NY 10314
Freehold Raceway Mall - 4PM to 6PM
3710 Route 9
Freehold, NJ 07728
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ADDITIONAL DETAILS:
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"Snooki by Nicole Polizzi" sunglasses will be on sale seven (7) days prior to the Event at NYS Collection kiosks in the Staten Island Mall, Freehold Raceway Mall, Garden State Plaza, Woodbridge Mall and Menlo Park Mall.
All qualifying purchasers will receive a wristband for a chance to meet and greet Snooki at the Event (one per customer, time permitting and while supplies last).
Random prizes will also be given out at the event as well as online at www.nyscollection.com.
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About NYS Collection
NYS Collection offers the latest in today's eyewear without the high price tag typically associated with premium sunglasses. The company was founded in 1996 by two young entrepreneurs, Sal Babbino and Marc Behar, with one retail location at the World Trade Center in New York City. Today NYS Collection sunglasses are sold in more than 10,000 retail locations worldwide. In the last decade, NYS Collection has established itself as the leading eyewear provider for the specialty retail industry. That position as market leader has further propelled the company's expansion within traditional retail outlets, with sales increasing at a rate of 30% to 50% annually. Rising sales, market leadership, and a proven record of success are evidence that NYS Collection is a major player in the eyewear industry. NYS Collection eyewear is made to exacting standards and all sunglasses come with a lifetime guarantee.
http://www.nyscollection.com/
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